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Who should attend Media Relations For Government Officials
This one-day seminar is designed for public relations directors, attorneys, city managers, mayors, city administrators, county and municipal officials, law enforcement officers, journalists and others involved with the news media.
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Media Relations For Government Officials  

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This one-day seminar is designed for public relations directors, attorneys, city managers, mayors, city administrators, county and municipal officials, law enforcement officers, journalists and others involved with the news media.

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Seminar Summary:

Each attendee will become familiar with the business aspects of the news media and its impact on reporting. Attendees will learn strategies which will enable them to effectively, ethically and legally interact with the news media (see full course description)

 
 

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Training Course Syllabus:


Each attendee will become familiar with the business aspects of the news media and its impact on reporting. Attendees will learn strategies which will enable them to effectively, ethically and legally interact with the news media.

Each attendee will learn specific tactics and tools that can be used when dealing with the news media.

At the end of the session, there is a workshop that will provide attendees with perspectives on dealing with government officials and private industry using hypothetical situations and different exercises. In addition, there will be an opportunity for the attendees to ask questions of these front line reporters, editors and legal professionals to gain additional insights and perspectives about the news media and how to do business with them.

Seminar highlights:

• Tools, care and feeding of reporters
• Interviewing strategies
• Legal considerations
• Crisis management - how to survive

Learning objectives:

• The attendee will be able to discuss hypothetical questions.
• The attendee will be able to identify privacy issues.
• The attendee will be able to review how to deal with the press in politically sensitive stories.

Agendas and Speakers may differ slightly depending on the location. Please e-mail or call a representative to obtain an agenda for a particular location.

Seminar Summary:

Each attendee will become familiar with the business aspects of the news media and its impact on reporting. Attendees will learn strategies which will enable them to effectively, ethically and legally interact with the news media (see full course description)

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