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Powerful Business Writing Skills  

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Seminar Summary:

Introducing a one-day workshop packed with skills you’ll use every day to make a powerful impact – quickly and easily – every time you put words to paper (see full course description)

 
 

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Training Course Syllabus:


Program Description

Dear Professional:

Good business writing grabs your readers’ attention ... it commands involvement, enhances understanding and inspires action. Simply put, good business writing gets results.

While the objective of every business writing project is simple, many professionals flounder when they put words to paper. That’s usually because they’ve bought into ideas about writing that just aren’t true. For instance, do you ever find yourself thinking ...

“Good writing is a talent you have or you don’t, and I’m a ‘have not.’ ”

“Writing is a laborious, frustrating process.”

“Good business writing adheres to strict grammar and composition rules, and I’m not interested in nor do I have time to memorize a bunch of rules.”

If you can converse successfully in your organization, you can be a good business writer ...

  • Writing skills CAN be learned
  • You CAN cut your writing time by 30 to 40 percent and reduce
    the frustration dramatically
  • And, you don’t have to memorize hundreds of rules

Maybe best of all, when you attend this workshop, we’ll show you how to avoid all of the dread and most of the drudgery in your business writing.

Take this important career-enhancing step toward better writing by enrolling in How to Write Better & Faster today!

Sincerely,
John Carey

 

 

 

P.S. Did you know that 98 percent of top executives cite effective business writing skills as those most critical to professional recognition and personal success? Make a commitment to your personal and professional development by enrolling in this workshop today!

What You’ll Learn
 

1. Learn the secrets to writing effectively and efficiently — without sacrificing essential content

2. Discover fail-safe methods for presenting complicated information in easy-to-understand language

3. End the composition struggle — quickly and easily transform rough ideas into concrete, well-structured paragraphs organized for maximum impact

4. Master the techniques successful writers use to get the right words flowing automatically

5. Uncover surefire ways to motivate your reader to take the action you want

6. Gain tips writing pros use to make your readers want to read ... and then give them sharp images that enhance understanding

7. Use amazingly simple techniques to sell your ideas, products, services ... even yourself ... easily

8. How to say “no” or “sorry” and deliver bad news with tact

9. How to use a conversational tone to grab your readers’ attention ... and hold it

10. Learn can’t-miss strategies that will have you handling complaints and dissatisfied customers with kid-glove diplomacy

Top of Page
 

Who Should Attend
 

Because exceptional writing skills are the mark of exceptional professionals, this workshop should be considered a career essential for all success-minded professionals.

 

Workshop Agenda

Turning Ideas Into Writing: Tips for Getting Started Quickly
 

1. Five simple ways to plan what you write
2. Ever put off writing because it takes too long? Learn how to cut writing time by 30 to 40 percent!
3. Three key questions to answer before you begin writing
4. A systematic way to organize even the most complex writing tasks
5. Surefire tips for overcoming writing anxiety
 

Writing Letters, Memos and Reports That Are Organized and Reader-Focused
 

6. How to prepare correspondence that says “professional”
7. Reader friendliness: Why the words you choose affect the results you get
8. Capitalize on your personal style to make your writing more interesting and more effective
9. Eliminate monotony in long reports and complex proposals
10. Winning formats for reports and proposals
11. The do’s and don’ts for writing powerful memos
12. Make your readers comfortable ... and keep their attention ... by using language they can relate to

 

Making Sure Your Message Is Clear and Your Writing Is Error-Free
 

13. Avoid the errors most commonly made
in letters and memos
14. Five questions every piece of writing should answer
15. How to present details clearly and explanations simply
16. Shortcuts to handling grammar and spelling problems
17. Ever have trouble deciding when to use “affect” and when to use “effect”? There are 12 commonly confused word pairs that you need never mix up again
18. Quick references you’ll want to keep close by every time you write
19. Four simple cures for the most common sentence ailments


 

 

 

How to Influence, Persuade ... and Sell!
 

 

20. A simple way to add impact to every sentence
21. Seven C’s of convincing business writing
22. How to be more persuasive ... especially when you expect considerable resistance from readers
23. Discover the proven techniques used by professionals to stimulate reader interest
24. Two tips that will add punch to every paragraph
25. Sell anything ... products, ideas, services even yourself ... with greater success than ever before!


Conveying Professionalism and Credibility in Your Writing
 

26. Words that are never appropriate in business writing
27. How to align your writing with the image your organization wants to project
28. Learn one simple technique that will make all your writing easier to read and more powerful
29. How to trim the fat from all your business documents
30. Gain recognition and respect for being a business writer who gets results for your organization

Using Contemporary Writing Techniques and an Inviting Tone to Stimulate Reader Interest
 

31. Ever wonder if the writing “rules” you learned in grammar school still apply? We’ll explode the myths that may be holding you back
32. When jargon is appropriate ... and when it’s likely to distance you from your reader
33. How to use an active voice and a conversational tone to enhance how much your reader will remember
34. Cut stiff, outdated lingo from your documents — and replace it with sharp images that enhance understanding
35. Why being concise is imperative to achieving results from your writing in today’s work environments

Practical Solutions to Real-World Writing Challenges
 

36. Deliver bad news with tact
37. How to write “no” letters with a “yes” sound
38. Write complaint letters that get immediate action
39. Respond to complaints with relationship-rebuilding success
40. Concrete tips to uncomplicate the writing of instructions, procedures and explanations
41. How to make written requests that get favorable replies
42. Writing for special situations: letters of reference, introductions, condolences, congratulations, or apologies

Top of Page

 

Your Satisfaction Is GUARANTEED!

At Padgett-Thompson, our #1 goal is to give you the tools you need to succeed. That's why every seminar, conference and training resource we offer is 100% guaranteed. Every time.

Seminar Summary:

Introducing a one-day workshop packed with skills you’ll use every day to make a powerful impact – quickly and easily – every time you put words to paper (see full course description)

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