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For better results, you have to write Web copy the way your on-line audience reads copy (see full course description)

 
 

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Training Course Syllabus:


How to Write Outstanding Web Copy Webinar

The How to Write Outstanding Web Copy Webinar Overview

Do you feel like your Web pages aren´t getting the attention they deserve? Are you just not getting the response you´d like? Don´t jump to the conclusion that your site needs an overhaul.

Your writing may be the culprit.

The Internet has become a valuable tool for busy readers to get important information. There´s so much information that most readers skim Web pages looking for only the content they really need. Traditional writing styles tend to emphasize supporting details and information, discouraging readers who are in a hurry.

Let us teach you how to optimize your writing for the Web.

In just 60 minutes, our new Webinar, How to Write Outstanding Web Copy, can help you focus on the important information that readers want. We´ll give you up-to-date tips on how to bring potential readers to your Web site as well as make their visit a productive one. Enroll right now to get your Web site producing what you know it's capable of.

How to Write Outstanding Web Copy will help you:

  • Make search engines work for you
  • Learn the differences in how people read Web copy and how they read printed copy
  • Organize your text for the Web
  • Utilize tips to get your message across
  • Understand your target audience
  • Clear up confusion over dozens of troublesome words
     

Webinar plus CD recording*: Just $448 (You save $50!)

Webinar Only: Just $249

CD-Rom Webinar recording*: Just $249

* Each of our live webinars is recorded. CD recordings may be purchased when you register for a live event ($50 savings when you do), or you may purchase the CD recording separately. CDs are available 14 – 21 days after the event.

When you sign up for a SkillPath audio conference or webinar, your registration fee entitles you to one conference phone-line/webinar connection. Buy as many connections as you need and the number of people joining you to learn on each connection is totally up to you! Your single connection covers unlimited participants, and includes a workbook in pdf format each participant can print out to use. The convenience of concise training dealing with important business issues presented right in your own office or conference room—and for one low price—simply can’t be beat. You can count on SkillPath to present only the most up-to-date skills you can use right away to take the next step up your career ladder.

Conference start times:
2 p.m. Eastern
1 p.m. Central
12 p.m. Mountain
11 a.m. Pacific
10 a.m. Alaskan

Seminar Summary:

For better results, you have to write Web copy the way your on-line audience reads copy (see full course description)

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