Business Writing for Results Training Seminar (previously titled How to Write Powerful E-Mails, Letters, Reports, and Proposals That Get Results)
See immediate improvement in every writing project!
- No more missed deadlines! Learn professional writing techniques that help
you overcome writer's block and complete every writing project faster and
- Get support and approval for your ideas with proposals, letters, and memos
that inform and persuade your reader.
- Use surefire tips for writing tough assignments — "bad news" memos,
complaint letters, memos to top management, and more.
- Discover professional writing strategies that help you tackle even the
most complex writing projects with ease.
You might think that writing is a talent that a few lucky people are born with.
Sure, it comes more naturally to some, but don't buy into the myth that only
certain people can write. If you've always told yourself — and others — that you
just don't have a gift for writing, it's time to dispel that notion!
You can produce clear, sharp, effective copy — it's just a matter of learning a
basic set of writing skills. Attend this business writing seminar and you'll
learn, step by step, how to shape your thoughts and organize your words. Forget
about stuffy grammatical rules that are complicated and hard to remember. This
seminar focuses on day-to-day writing, bringing you up to speed with skills that
will be useful to you for the rest of your life.
Business Writing for Results — Seminar Overview
Your Writing Style
- Discover the surprisingly easy key to clear, professional business
- Follow the 6 simple rules to guarantee clarity and simplicity in any kind
of written document.
- Learn how to identify your document's key words and repeat them for
- Know the 40 words and phrases you should never use in business writing.
- Writing tone: Learn exactly what it is, and evaluate the tone you should
strive for in your business communications.
- Understand the difference between the active and passive voice — and why
voice is one of the most essential elements in business writing.
Focusing on the Reader
- Identify your specific objective — and ensure it doesn't get lost in the
- Appeal to the reader's needs: Discover powerful persuasion techniques and
develop the ability to sell anything on paper.
- Use an indispensable table to identify the 5 audience types — and write a
tailor-made document that really gets attention.
- Follow a simple, 3-step blueprint that will help you anticipate reaction
to your writing.
Organizing the Information
- The first word is always the hardest: Overcome writing fear that leads to
delay and procrastination.
- Go from start to finish with a 5-phase plan that helps you complete any
writing project with greater ease — from short memos to complex proposals.
- Develop a good outline the fast, easy way — and save time on writing and
- Master 4 simple approaches that will ensure you write logically and
clearly, whatever your objectives or audience.
Effective E-mails, Memos, and Letters
- Use a 4-part quick assessment to evaluate your memos as a key reader
- Learn the 4 characteristics of effective business communication — and
pinpoint your own strengths and weaknesses.
- Start with attention-getting openers to your correspondence — learn 11
ways to draw readers in and build rapport instantly.
- End your correspondence with strong closings that get the action and
results you want.
Professional Reports and Proposals
- Break reports down into 8 basic building blocks and handle even the most
complex reports with greater ease.
- Pinpoint the specific information managers want from reports — about
problems, new projects and ideas, experiments and tests, and other subjects.
- Report planning made easy: Use a concise, one-page form to organize your
report quickly and efficiently.
- Learn the 10 most common report-writing failures — easily prevented once
you know what they are!
Training Seminar Time:
Training Seminar Check-In: 8:15
AM Training Seminar Class: 9:00 AM - 4:00 PM