If you want to shore up your writing skills and make sure others see you as a confident, capable communicator, this dynamic workshop is not to be missed! It´s challenging, lively and so entertaining, you´ll be amazed at how fast the time flies. Rest assured, this program is in NO WAY like that elementary school grammar period you snoozed through way back when! We´ve made sure the content of this workshop is fun, fast-paced, high-energy and reflects the latest research into adult learning techniques.
A sampling of what you’ll learn …
• Write memos and letters that are read, remembered, and acted upon (instead of being tossed promptly into the “circular file”).
• Convey a more professional, capable image through your writing.
• Master creative exercises to help you break free of writer’s block!
• Cultivate your own personal style and tone when you write.
• Eliminate bad grammar, poor punctuation, misused words, and other embarrassing blunders from your writing.
• Stop letting slang, jargon, and “business-ese” muddle your message.
• Liven up dull, boring, long-winded prose with dynamic, high-impact writing.
• And much more!
5 Big benefits you´ll see immediately
1. You’ll banish writing-related stress and anxiety … and remain calm, cool, and composed when faced with even the toughest writing challenges.
2. Your colleagues will take you more seriously, your credibility within your organization will soar, and you’ll never again feel like your writing skills are “holding you back.”
3. Your written documents will carry more clout, keep readers interested to the very end, and persuade them to take action.
4. You’ll easily catch grammar goof-ups, punctuation faux pas, and other costly mistakes before materials reach their final destination.
5. You’ll enjoy more free time! What you learn here will have you writing faster and more accurately than ever before!
FIRST THINGS FIRST• Take a fun, confidential assessment of your writing skills
• Discover how your personality affects your written communication style — are you Visual?Auditory? Kinesthetic? A combination?
• Learn the secrets for adapting your style to communicate more easily with different personalities
• 6 questions to ask yourself about your project before you write even one word
• Writer’s block got you stalled out? Here are 5 idea-generating methods to jump-start your brain!
• 6 different ways to create an outline of your project, and dramatically speed up the writing process
• Patterns of order — what are they? How do you know which is best for your document? READY, SET, WRITE!
• Find out how the A.I.D.A. method can help you organize your document for maximum impact
• Check out these proven openings (all of them tried and true), and grab your readers’ attention from the get-go
• Learn to let your own personality shine through in your writing, no matter how businessoriented your document is
• How to use business language without sounding forced or stilted
• Tips for creating a natural, conversational tone, while maintaining overall professionalism
• How to keep your message positive, even if you are the bearer of bad news or negative information
• How to “unbloat” your writing, by using fewer words that carry greater impact
• Why you should use “nickel” words, but avoid “quarters” at all costs!
• Tips to catch and eliminate redundant wording and phrases
• How to pepper your writing with strong action words that mean business and get results
• How to use persuasive language throughout your written document — get others to “see things your way”
• End your document on a note of power by including a strong call to action
DAY TWOGRAMMAR AND PUNCTUATION GROUND RULES — GETTING BACK TO BASICS
• Where were you during high school grammar class? A quick review of what you know (and what you’ve forgotten!):
• Subjective and objective pronouns
• Active and passive voice
• Punctuation marks
• Do’s and don’ts of capitalization
• How to present numbers in writing
• When is a sentence not a sentence? When it’s a fragment! Learn when you can safely use sentence fragments, and when you shouldn’t
• 4 main sentence types — simple, complex, compound, compound-complex
• How sentence structure affects your writing for better or worse
• Topical and special paragraphs — what’s the difference?
• How to write a powerful closing paragraph that’ll knock ’em dead!
• 5 types of transitions — how to use them to “smooth the way” and lead readers through
• Pinpoint slang, jargon, and clichés, and purge them from your writing (your readers will thank you!)
• Words and expressions to steer clear of (some readers may find them sexist or offensive)
• The most commonly misused words in business writing — which are you guilty of using?
PROOFREAD FOR PERFECTION
• Keep your eyes wide open for these 7 “hazards” when editing a document (yours or someone else’s)
• Why you should never, ever rely exclusively on your computer’s spell-checker to catch spelling errors
• Become familiar with the common proofreading marks used by professionals
• Learn special techniques editors use to ferret out tricky typos, punctuation problems, and other hard-to-see mistakes
• Discover how a proofreading “team” can make short work of proofing financial or other numerical data
WRITING SKILLS YOU POSITIVELY CAN’T BE WITHOUT
• Not sure about the best way to structure a letter? Here are 4 effective business letter “templates” that you’ll use again and again
• How many adjectives are too many? We’ll show you exactly how to apply the “less is more” strategy to your writing
• Learn to trim the fat and cut the fluff from longer documents — keeping them readable, interesting, and effective
• Master these savvy secrets for crafting memos and e-mails that are clear, easy to read, and to the point
• When it’s your turn to take meeting minutes, use these surefire tips for getting the most important information on paper fast
• Use these super-effective letter-writing techniques for placating angry, disgruntled clients (and keeping their business!)
• Master the art of the written thank you — without “gushing” or using trite, cloying prose
• Learn to write letters of support and encouragement
• How to use the power of the written word to sell, persuade, convince, and win people over to your way of thinking
Check-In: 8:30 AM Class 9:00 AM to 4:00 PM